Okay ladies, fair warning: you'll want to keep close to your computer this weekend. Big things are on the horizon at Gilt Groupe, and Merci New York is very excited to share a little sneak peek with you...
Beginning tomorrow, Gilt Groupe, in collaboration with Martha Stewart Weddings, will be hosting their first ever wedding-themed sale... For one weekend only, they'll be bringing you everything you need, want and can’t imagine walking down the aisle without, from beribboned silk heels to the perfect topaz necklace. And in true Gilt-fashion, the flutter of show-stopping bridal gowns, bridesmaids’ dresses and wedding gifts will focus solely on covet-worthy brands, such as Carolina Herrera, Vera Wang Lavender Label, Thread Made to Order, Temperley London and Judith Leiber {to name a few}.
Here's a little peek at what's to come, compliments of our friends at Gilt Groupe.
left: Carolina Herrera Embroidered brocade gown: Original Retail: $4900, Gilt: $1599right: Carolina Herrera Two Piece Strapless gown: Original Retail: $5790, Gilt: $1999
left: Vera Wang Lavender Label Bias Satin Draped Neckline Gown: Original Retail: $656, Gilt: $197right: Amsale Taffeta Strapless Bridesmaid dress: Original Retail: $290, Gilt: $145
left:Temperley London Dress With Lace Bodice: Original Retail: $1595, Gilt: $499right: Thread Made to Order Matte Silk One Shoulder Fuscia Bridesmaid Dress: Original Retail: $440, Gilt: $330
As part of Gilt’s Wedding Weekend, members will also have access to sharp suits for the groom, get-pretty prep packages for the bridal party, dreamily decadent lingerie, and stuff-of-dreams honeymoon packages courtesy of Jetsetter. And if your head’s spinning with the task at hand, chin up — Darcy Miller, editorial director of Martha Stewart Weddings, has culled her personal picks to help aide in the planning process.
So what's not to love? If you're not already a member of Gilt Groupe {really, now?}, be sure to join here... and make sure to push back all those pesky Friday meetings. You'll want to be online for this one.
Sneak peek images courtesy of Gilt Groupe.
Related Site
-Wedding Magnets
-Wedding Website
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"Gilt Groupe is going to be one of the fastest-growing Internet companies that has ever happened," predicts Kevin Ryan, CEO of New York incubator AlleyCorp, which owns the e-commerce fashion site.
"We'll do tens of millions of dollars in revenue this year," says Ryan of Gilt Groupe, which is like an online version of the designer sample sales New Yorkers love for their exclusivity almost as much as for their discounted prices.
"I used to walk by 18th Street and see 200 women waiting in line," recalls Ryan, who is the former CEO of DoubleClick Inc. "I asked them, 'What are you waiting for?,' and they said, 'Oh, the Marc Jacobs sample sale.' And I thought, 'That's great, but why can't I do that online, and people from Philadelphia or Westchester or many other places could take advantage of that?' "
"We're taking the burden of schlepping to a sample sale at odd hours of the day, and we're bringing the phenomenon online, not just to New Yorkers but to all of America," explains Alexandra Wilkis Wilson, co-founder and chief merchandising officer of Gilt Groupe, which secured $5 million from Matrix Partners last year.
The invitation-only site features limited-time sales of clothing and accessories created by a wide range of designers, from the established Ralph Lauren to Band of Outsiders' hip newcomer Scott Sternberg. The company buys all the merchandise it sells and photographs it all especially for the site.
Gilt Groupe got a new chief executive on Monday. Susan Lyne, the former CEO of Martha Stewart Living Omnimedia, is replacing co-founder Alexis Maybank in the CEO role. Maybank is taking on the chief strategist title.
Gilt Groupe is one of half a dozen technology startups founded and seeded by Ryan and AlleyCorp chairman Dwight Merriman, who as co-founder of DoubleClick was the online ad firm's chief technologist. For more of Tech Confidential's behind-the-scenes tour of AlleyCorp and its network of startups, see video interviews with Ryan, Silicon Alley Insider LLC CEO Henry Blodget and a previous interview with Music Nation CEO Daniel Klaus. Check back later in the week for our conversation with Merriman. These days, he's chairman of AlleyCorp as well as CEO of its newest endeavor, 10Gen, a so-called "cloud-computing" platform provider backed by Union Square Ventures. - Mary Kathleen Flynn
If you're in Internet retail, you know Gilt Groupe. And if you don't, well you've got some homework to do - and we'll help you start by watching this interview from the Luxury Interactive 2010 conference with the mega successful site's co-founder, Alexandra Wilson, and Kelly Hushin.
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